Brand Building

Activshape is a brand that sells certified organic products targeted to a specific market segment, namely people who practice sports at a professional or amateur level and who understand the importance of nutritional supplementation as a base element to support their sports activities like resistance, intensity, or heavy loads.

This client of ours once again asked us to create a proposal for the construction of his new organic foods supplements brand. This brand, which would have visibility and presence in international food retail fairs. We named the brand and developed a sophisticated and colorful image, without being visual heavy. The food sector is very competitive, and products have to stand out among similar ones, regardless of the communication channels used by the brand. In addition to the brand building, packaging design and the transversal development of the creative concept. Several bilingual communication materials were also developed, such as; brochures, posters, press releases, decorations and animations.