Rebranding

Guito is a brand owned by Modifusão textile group. With a core business in designing and producing work uniforms, the Modifusão also provides customized clothes for all orientations and ages under the name Guito. This rebranding project was done for the internationalization of the Modifusão company globally.

Another internationalization project that I could work on in terms of strategy and creativity, in this case, rebranding. For this approach, I was asked to update existing elements to a more modern and sophisticated language and, on the other hand, to introduce new graphics without distorting the institutional line of communication. Editorial design, digital illustration, modeling, rendering and 3D animation were the disciplines applied in this solution.