Brand Building

Creation of a new vegan brand for the global market food, namely high-quality products of certified organic origin. This unique image was present at the leading international food retail fairs. Several collateral materials were also created for physically printed media and digital environments.

In this creative concept, my inspiration was the vibrant colors of nature, as the brand’s products are 100% natural. Diverse patterns with illustrated motifs define all packages, helping them stand out at the POS. I created animations in Cinema 4d and After Effects, design, and editorial content for online and offline, including the e-commerce website in WordPress and WooCommerce.