Rebranding

Nacional Kart (NK) is the section of Route K (Motor Sports Association), responsible for organizing all motor sports events in Portugal, which have Karting as a competition vehicle.

Paulo Campos, president of Nacional Kart, invited Klone to prepare the rebranding of the NK brand, this project would also coincide with the 24 years of celebration of the brand. In addition to the remodeling of the logo and sports symbol. It would have to be idealized, an image that would mark the 24 years of activity. In addition to rebranding, a teaser film and several posts were created for social networks to publicize this new change and another year of sporting celebration.

CLIENT
Nacional Kart

AGENCY
Klone – Brand Builders

ROLE
Designer & Creative Art Director

SEGMENT
Motor Sports

Rebranding

Nacional Kart (NK) is the section of Route K (Motor Sports Association), responsible for organizing all motor sports events in Portugal, which have Karting as a competition vehicle.

Paulo Campos, president of Nacional Kart, invited Klone to prepare the rebranding of the NK brand, this project would also coincide with the 24 years of celebration of the brand. In addition to the remodeling of the logo and sports symbol. It would have to be idealized, an image that would mark the 24 years of activity. In addition to rebranding, a teaser film and several posts were created for social networks to publicize this new change and another year of sporting celebration.

CLIENT
Nacional Kart

AGENCY
Klone – Brand Builders

ROLE
Designer & Creative Art Director

SEGMENT
Motor Sports